Sofitel expands Tahitian portfolio

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AccorHotels is set to take over the management of the iconic Le Méridien Tahiti and rebrand it as Tahiti Ia Ora Beach Resort managed by Sofitel, effective immediately.AccorHotels has forged a long-term relationship with the property’s owner, Grey Investment Group, through sale and manage-back agreements. AccorHotels sold off its French Polynesian resort portfolio to the Grey Investment Group in December 2015, yet continued to manage-back the resorts.Tahiti Ia Ora Beach Resort managed by Sofitel is the fourth hotel to be managed by AccorHotels for the Grey Investment Group in French Polynesia, joining Sofitel Moorea Ia Ora Beach Resort, Sofitel Bora Bora Marara Beach Resort and Sofitel Bora Bora Private Island.Senior Vice President Operations, New Zealand, Fiji and French Polynesia, Gillian Millar said, “AccorHotels are thrilled to be chosen to manage another resort in French Polynesia for the Grey Investment Group and we are excited to undergo a rebrand of this iconic resort.”“AccorHotels’ history with the country dates back to 1969 and shows our commitment to this amazing destination. The resort has tremendous potential, from its prime location at the edge of the Punaauia lagoon to its sprawling grounds and large, white-sand pool. We plan to bring our know-how and strong service culture, mixing the Polynesian sense of welcome and the French art-de-vivre,” concluded Gillian.Grey Investment Group has an ambitious vision for the hotel and has scheduled a major overhaul in the coming months with the reopening of the renovated overwater bungalows and upgrade of the ballroom and restaurants outlets.Built in 1998, the newly rebranded Tahiti Ia Ora Beach Resort managed by Sofitel is located on a premium beachfront property rich in history and legends for the Polynesians, currently offering 149 guestrooms, two restaurants and three meeting rooms.

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