Windstar Cruises has added two new tools to make it easier for travel advisors to share the line’s videos, news, and special offers. Travels advisors can sign up for both programs free via Windstar’s Advisor Hub.MailPound is an email marketing program that allows advisors an opportunity to customise their email marketing outreach to clients. Advisors can easily personalise and forward Windstar promotions, videos and eBrochures to their clients as well as quickly upload them onto their social channels.The tool includes tracking (open rates, clicks, shares) and a chance to create a “Personal Travel Planner” by including multiple eBrochures and/or offers and videos. Learn more here.Subscribe to LATTE Cruise’s free eNewsletter to keep up to date with everything in the luxury cruise space.BranchUp is a marketing tool specialised in Facebook, and for agents who subscribe, it curates supplier promotions and posts them automatically to travel professionals’ Facebook business pages.Advisors benefit from an automatic flow of chosen supplier content to generate engagement with their fans and more leads. BranchUp is a free service for all travel advisors; sign up at branchup.com.The objective of the new tools is to make it easier for agents to market themselves and Windstar Cruises,“As part of our Star Promise program, which includes our commitment to provide fresh sales tools and support to make what travel advisors do simpler, we’ve added two new elements to support advisors in their efforts to reach potential travellers easily and at no cost to them,” said Steve Simao, Windstar’s Vice President of Sales.For more on Windstar’s commitment to travel professionals and the Star Promise program/associated tools, see advisorhub.windstarcruises.com/starpromise.
