Accor Plus, the Asia Pacific loyalty subscription programme of Accor, is set to undergo a refresh this spring. On 1 October 2025, all existing memberships will be upgraded to ALL Accor+ Explorer, unified under a premium flagship product. Members, according to Accor, will then be able to enjoy greater value with guaranteed ALL Accor Gold status or higher, two nights free every year and expanded global discounts.Said Accor: “ALL Accor+ Explorer is designed to lead the future of loyalty subscription. With the global subscription economy gaining in market size and popularity across many industries, more consumers are poised to adopt travel subscription services in an underserved category.”
The enhanced ALL Accor+ Explorer membership reflects what members truly value, with elevated benefits including:
More Free Stays: Two free nights annually across Asia Pacific
Red Hot Rooms: Up to 50% off hotel stays with Red Hot Rooms in Asia Pacific
Access More: 15% off the public rate at 30-plus hotel brands and 4,500-plus Accor hotels worldwide
Exclusive Dining Savings: 30% discount on dining and 15% discount on drinks at nearly 3,000 restaurants and bars across Asia Pacific
Guaranteed ALL Accor Gold Status: Instant ALL Accor Gold status or higher with a bonus of 30 Status Nights each year; Gold Status benefits include room upgrades, early check-in, late check-out (where available)
Exclusive Member-Only Events and Offers: Priority access to limited-time benefits and unforgettable experiences
Good to know: ALL Accor+ is integrated within the ALL Accor global loyalty ecosystem—allowing members to apply ALL Accor+ membership benefits, while simultaneously earning and redeeming ALL Accor Reward points and accumulating Status Nights through its unified booking platform and mobile app.ALL Accor+ Explorer benefits will be available at more than 25 Accor hotel brands across Asia Pacific, including Raffles, Sofitel Legend, Fairmont, Sofitel, MGallery, 25hours, Hyde, Mondrian, Mama Shelter, SO/, Art Series, Pullman, Swissôtel, Mövenpick, Grand Mercure, Peppers, The Sebel, Mantra, Handwritten Collection, Novotel, Mercure, Tribe, Neqta, BreakFree, ibis, ibis Styles and ibis Budget.
