latteluxurynewsNew principles for two-price comparative advertising
February 3, 2020
The Australia Federation of Travel Agents (AFTA) has released new Advertising Guidelines for ATAS Participants aimed at cracking down on misleading two-price comparison costs.
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AFTA rallies agents to champion ATAS with consumers
August 8, 2018
Research commissioned by the Australian Federation of Travel Agents (AFTA) and conducted by FiftyFive5, a global research agency has revealed that awareness of ATAS (AFTA Travel Accreditation Scheme) drives usage, influencing where a consumer books their travel.
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Why Luxury Escapes withdrew from ATAS
July 4, 2018
The Australian Federation of Travel Agents advised this week of the voluntary withdrawal of Luxury Escapes from the AFTA Travel Accreditation Scheme (ATAS), effective 1 July 2018.
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2018 People’s Choice Finalists revealed
June 20, 2018
The People’s Choice Campaign was delivered through a dedicated consumer program in which consumers were asked to vote for their favourite ATAS retail travel agency.
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ATAS accreditation means peace of mind
August 26, 2016
Read More…Add one more travel segment that Forbes Travel Guide (“FTG”) is now affording its star rating: river cruises.
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