A new report released at ITLM Asia Pacific points to the next new trend in travel being women travelling with other women. The study by Reuter: Intelligence, in partnership with ILTM, found that the percentage of solo women travellers outnumbered men at 63% compared to 36%.
Adding further weight to several pieces of research commissioned by ILTM Asia Pacific, the behaviour of the Asian millionaire traveller – their motivations, media channels, brand preferences and consumption patterns – were the focus of a seminar presentation to both exhibitors and buyers presented during ILTM’s annual event in Singapore this week