trends

Despite speculation that international travellers are shying away from the US, Virtuoso Global Luxury Traveller Report 2025 has revealed otherwise.

Australia and New Zealand have re-emerged as trending markets for long-haul travellers from North America, says Alex Sharpe, President and CEO of Signature Travel Network.

Exploration and personalised experiences continue to be a priority for travellers from Australia and New Zealand, with a growing trend towards maximising value without compromising quality, according to global network Virtuoso.

Virtuoso’s Misty Belles, Global PR, shared insight from its ‘data warehouse’ at Virtuoso Travel Week in Las Vegas last week to help paint a broader picture of the trends and patterns of luxury travellers who book with network agencies.